Thursday, September 03, 2009

Girls Aloud? Not at Leaderboard courses they're not...

Tradition versus modernity. It's the age-old conundrum.

I would imagine when the Bronze Age kicked off there were people refusing to participate saying flint had been good enough for their father, and their father's father before that.

And in the 17th century there were those who eschewed the fashion for powdered wigs - except for lawyers of course who sill enjoy prancing around in them to this day.

The tradition versus modernity argument has raised its head again on the golf course, with the Leaderboard Group - which owns four clubs in the south of England - banning the girls of Eye Candy Caddies from its fairways.

Personally I've always felt the term Eye Candy Caddies (ECC) was a bit of a misnomer for some of them, but they argue they provide a useful service. Leaderboard disagrees and says they provide a disservice to the fairer sex who are still, at some anachronistic clubs, searching for equal rights.

It's a difficult one. ECC could be interpreted as a bit of harmless fun. But, though I don't wish to be a Luddite, I have to agree with Leaderboard here. It's not what I would personally want to see at my golf club, even if it were for just a one-day corporate event. Though I am an old fart.

This one's not tradition versus modernity, it's about standards. And I like the fact golf, in general, has high standards.

What can not be denied, however, is that both parties have enjoyed some highly beneficial publicity. And that can't be a bad thing for either of them.

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